|Sharon Hoffman Avent|
James Riesterer is Vice President of Marketing at Smead Manufacturing Company. Previously Riesterer served as the Vice President of Marketing for Iconoculture, as well as Vice President of Marketing at PLATO Learning. In addition, he has extensive experience with both consumer and business-to-business marketing through his role as founding president and CEO of Point2Point Communications Solutions and has spent a number of years managing brands at General Mills and Hallmark Cards. Riesterer holds undergraduate degrees in Marketing and Management from the University of Wisconsin, Madison, and an MBA from the J.L. Kellogg Graduate School of Management at Northwestern University.